App & Mobile

The part of the product that lives in someone's pocket.

Overview

What is App & Mobile?

Applications
6

App and mobile covers native and cross-platform applications, plus the mobile experiences that extend a product past the thing in the box. Companion apps, trackers, utilities, rules references, AR. The design problem here is different from the web, because an app competes for attention with everything else on the phone and has to earn a second open.

App & Mobile is one of the disciplines under Experience Design.

Who it’s for

Who needs App & Mobile?

Your product has bookkeeping that slows it down, a campaign structure that is hard to track on paper, or an audience that would use a tool if one existed. Apps are a real commitment with real maintenance, so this is a fit when the product genuinely needs one rather than when it would be nice to have. We will help you work out which of those you are in.

Applications & Use Cases

What we make with App & Mobile

What we build for mobile.

Attach rate

Often paired with

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