The economics moved. A property earns across streaming, merch, games, publishing, location-based experiences and licensing, often simultaneously, and mostly through partners executing without you in the room. Every one of those partners is making decisions about your property using whatever documentation you gave them. If that documentation is a folder of PNGs, you're going to spend the next three years in approval cycles.
We've spent years inside this world. We know what a licensee actually needs versus what a brand book usually contains, why a key art system matters more than a single poster, and how a title treatment behaves when it gets shrunk to a tile, embroidered on a hat and printed on a lunchbox. Designing for the crop you didn't choose is most of the job.
Every asset comes from one team. Key art, motion identity, style guide, sizzle, fan platform and the merch design underneath. The property holds together across surfaces because the same people built the rules and the applications, and the rules were tested against the applications before anyone shipped.
The result is a property that's easy to license, easy to extend and recognizable in a thumbnail. Which is where most of your audience will meet it.
The use-cases we make most for studios, rights holders and IP teams, plus our cross-industry core. Each tagged by the Service it sits under and the Disciplines that make it. Filter to find yours.
The mark and type system for a property, drawn to work at billboard scale and as a streaming tile.
Product design and packaging that reads as canon rather than as a vendor's interpretation of it.
Booth, signage, wayfinding and the photographable moment that puts your property in everyone's feed.
Make a complex product instantly make sense: clear, charming and impossible to misunderstand.
A high-energy brand film that captures who you are in thirty seconds, for shows, investors and launches.
Scroll-stopping cutdowns sized for every platform, built to drive demand at the right cost.
Photoreal renders of your product before it physically exists: perfect for ads, pages and listings.
Crisp, characterful studio shots of components and packaging that make your product feel premium.
Your product in the wild: real moments that sell the experience customers are buying.
A short, memorable mark animation that opens every video and signs off every reel.
A distinctive logo built to stand out on a crowded shelf and a busy campaign page.
Colors, type and rules in one tidy system so every asset looks like it belongs to you.
A persuasive deck that gets retailers, investors and partners to say yes.
Shelf-ready box design with production-perfect dielines your manufacturer will love.
Everything press and creators need to cover your launch: assets, copy and key art in one place.
A clean, ordered sheet that makes wholesale ordering effortless for buyers.
A booth that pulls foot traffic and makes your product the one people photograph.
On-brand, responsive templates your team can reuse for every announcement.
Automated sequences that turn followers into buyers and buyers into repeat customers.
A storefront designed to convert: fast, clear and built around your catalog.
A space for your audience to gather, share and stay invested between launches.
Not a generic agency taking an entertainment brief. We've built the guides partners execute from and the approvals process around them, so your property arrives usable.
We know what breaks a property across surfaces, and we design the system to prevent it instead of policing it later.
Don't chase five vendors when you could partner with one with proven capabilities in Branding, Experience Design, and Rich Media.
Markets, festivals, announcement and release. We hand you a dated plan that protects the beat, because a key art delivery slipping moves everything downstream. ---
Build a transparent estimate in about 60 seconds. Productized work returns a firm price, and franchise-level identity and guide work returns an honest range we dial in together.
Open the calculator →Single pieces have set tiers you can price instantly in the calculator. Full key art systems, franchise identities and licensing guides run as a range, typically $2.5k to $50k+, which we firm up after a short scoping chat.
Yes, routinely. We're used to legal review, licensor approvals and staged sign-off, and we build the schedule around those cycles rather than pretending they won't happen.
Yes. We build to an existing style guide constantly, and we'll flag early where the guide doesn't answer what your product needs so you can get one approval instead of four.
Yes. Portals, community hubs, subscription interfaces and lifecycle email are our Experience Design pillar, built by the same team that made the key art.
The property, the window, and whatever exists: scripts, stills, existing guides, prior key art. The calculator captures the rest and we take it from there with a kickoff call. ---